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Free AI SEO Tools

Five free generators that make your site readable, citable, and recommendable by ChatGPT, Gemini, Claude, Perplexity, and Google's AI Overviews. Built in the browser — your data never leaves your machine.

5
Free generators
12+
AI crawlers covered
0
Signups required
<60s
Per file shipped
Background

Why we built these tools

AI search is now a top-of-funnel channel for most sites, but the scaffolding it depends on — llms.txt, AI-aware robots.txt, FAQ JSON-LD, ai-plugin.json — is missing on most of the web. So we built clean, free versions of the five files you actually need. Fill in a form, get a valid copy-ready file, ship.

The AI search file stack

Ship them in this order

1

AI-aware robots.txt

The gate. Sets crawler permissions for GPTBot, ClaudeBot, PerplexityBot, Google-Extended, Applebot-Extended and more. Get it wrong and nothing downstream matters.

2

llms.txt

A Markdown brief at your domain root pointing AI models at your canonical pages — the executive summary you'd hand an analyst.

3

JSON-LD schema

Organization on every page; Article on posts; Product on PDPs; FAQPage on Q&A. How AI engines verify what your pages are about.

4

FAQ schema

Highest-leverage schema for AI Overviews and chat-assistant citations. Build it for your top 5–10 pages.

5

ai-plugin.json

Only if you have an API worth exposing. Hosted at /.well-known/ai-plugin.json so agent frameworks discover it.

Crawler matrix

How each AI engine reads your files

Match the right file to the right crawler. An hour spent here saves months of guessing why citations aren't moving.

CrawlerOwnerrobots.txtllms.txtJSON-LD
GPTBotOpenAI
OAI-SearchBotOpenAI
ClaudeBotAnthropic
PerplexityBotPerplexity
Google-ExtendedGoogle (Gemini, AI Overviews)
Applebot-ExtendedApple Intelligence, Siri
CCBotCommon Crawl
4-hour ship plan

A pragmatic order for a busy team

Hour 1

robots.txt

Allow GPTBot, ClaudeBot, PerplexityBot, Google-Extended, Applebot-Extended. Add sitemap directive. Push to /robots.txt.

Hour 2

llms.txt

Short, opinionated: H1 brand, blockquote summary, ## Docs list of ten canonical pages. Push to /llms.txt.

Hour 3

Organization JSON-LD

One block in your site-wide template. Gives every AI engine a verified brand entity to attach citations to.

Hour 4

FAQ JSON-LD ×5

Pricing, home, top blog post, primary product page, contact. Four to eight real Q&A pairs each.

Audit findings

Mistakes we catch every week

1
Blocking GPTBot by accident

A wildcard Disallow: / for User-agent: * also catches every AI crawler. Six months of zero ChatGPT citations follow.

2
Hosting llms.txt behind a redirect

A 301 from /llms.txt reads as 'file missing' to most AI crawlers. The file must live at the root.

3
Wrong content type

Some CMSes wrap files in an HTML shell. curl -I should return text/plain or text/markdown — not text/html.

4
FAQ schema that doesn't match the page

Engines spot-check rendered HTML. Mismatch = schema ignored, sometimes for the whole domain.

5
Forgetting to update after a redesign

Half the URLs 404. Engines learn to distrust the file and de-rank everything in it.

Glossary

Every acronym, defined

SEO
Optimizing for ranked lists of links on Google, Bing.
AEO
Optimizing for single-answer surfaces (voice, AI Overviews).
GEO
Optimizing for citations in chat assistants.
llms.txt
Markdown brief at your domain root for AI models.
robots.txt
Crawler permissions file at your domain root.
JSON-LD
Google's preferred structured-data format.
ai-plugin.json
Manifest exposing your API as a tool to AI agents.
Google-Extended
Toggle for Gemini and AI Overviews.
What these tools won't do

These generators produce files. They don't crawl your site, audit your existing schema, check whether your pages are actually cited by AI engines, or monitor for drift over time. That's what the full OptimAIze scan does — also free. Generate your files here, then run a scan to verify they're discoverable and that the rest of your site is pulling its weight.

Want the full audit, not just the files?

OptimAIze scans your whole site, validates the files you just generated, and shows you exactly which AI engines can read what — in under 60 seconds.

Run a free scan

Frequently asked questions

Are these tools really free?

Yes. Every generator on this page runs entirely in your browser, no signup, no rate limits, no email required. We ship them because making the web AI-readable is upstream of the audit business we run — the more sites publish proper llms.txt, FAQ schema, and AI-aware robots.txt, the healthier the AI search ecosystem becomes.

Which file should I publish first?

Start with an AI-aware robots.txt — that one decides whether GPTBot, ClaudeBot, PerplexityBot, and Google-Extended can read your site at all. Then publish an llms.txt at your domain root to point engines at your best pages. After that, add FAQ JSON-LD to your highest-intent pages (pricing, docs landing, top blog posts) so AI engines can lift answers verbatim.

Do I need all five files?

Most sites benefit from llms.txt, AI-aware robots.txt, and FAQ + Organization JSON-LD. ai-plugin.json only matters if you expose a real API that agents can call (search endpoints, lookups, transactional actions). Product JSON-LD only matters for e-commerce. Pick what fits your stack — they all stack additively.

Will Google penalize me for adding AI files?

No. None of these files conflict with Google ranking signals. robots.txt rules for AI bots are independent of Googlebot, llms.txt is ignored by classic search, and JSON-LD has been a Google-recommended format since 2015. The only risk is over-promising in schema (e.g. fake reviews) — which is the same risk that already existed.

How do I know my files are working?

After publishing, run a full OptimAIze scan on your domain. The scanner fetches each file the way AI crawlers do, validates structure, checks discoverability, and tells you which AI engines can actually parse what you shipped. It's the verification step the generators don't do.

What's the difference between llms.txt and sitemap.xml?

sitemap.xml is an exhaustive machine list of every URL for search-engine indexing. llms.txt is a short, curated, human-readable brief for AI models — it picks your canonical pages and explains the site in plain English so LLMs can quote you accurately. They serve different jobs and both should exist.